Terms of service

These terms are an agreement between your business (you) and Thinking Creativity Limited, trading as Curatum.ai, a company registered in England and Wales (company no. 07428091), registered office 34 Lancaster Gate, London, W2 3LP (we, us). By starting a trial or a subscription you accept them on behalf of your business.

Curatum.ai is a service for businesses. It is not for personal or household use, and these terms do not apply to consumers.

1. The service

Curatum.ai gives your business two tools:

• Email Agent. It reads the mailboxes you connect, sorts incoming emails and writes reply drafts in your voice, which it saves in your Drafts folder.
• Chat Bot. A chat you add to your website that answers visitors’ questions automatically.

We may improve and change the service over time. If we remove something you rely on, we will tell you in advance where we reasonably can.

2. How the AI works, and your part in it

We believe in keeping a human in the loop. In practice that means:

• The Email Agent only writes drafts. It cannot send email. You read each draft, change it if needed and decide whether to send it. You are responsible for every email you send.
• Chat replies are automated. Nobody checks them before a visitor reads them. The Chat Bot is told to answer only from information you have added or approved, and to say when it does not know. You are responsible for keeping that information accurate and up to date.
• AI can make mistakes. Drafts and chat replies can be wrong, incomplete or out of date even when your information is correct. Do not rely on them for medical, legal, financial or other professional advice to your customers.
• Learning. Curatum.ai learns from the replies you send to improve your own drafts and chat. You can see, edit and delete everything it learns in your knowledge base. Knowledge learned from email is only used in chat after you approve it.

3. Your account

• Give us accurate details and keep your login secure. You are responsible for what happens under your account.
• Only connect mailboxes, websites and accounts you are allowed to connect.
• Tell us straight away at hello@curatum.ai if you think someone has accessed your account without permission.

4. Free trial

• New customers get 30 days free. You add a card when you start, and you are not charged during the trial.
• The 30 days start when you first connect a mailbox or put the Chat Bot live on your website, so setting up does not use up your trial.
• If you do not cancel before the trial ends, your subscription starts and your card is charged.

5. Price and payment

• Launch price: £99 a month, or £999 a year, per business. If you subscribe during the launch, you keep that price for as long as your subscription stays active. If you cancel and come back later, the price then on offer applies.
• After the launch, the price for new customers will be £149 a month.
• Prices are plus VAT if it applies. We do not charge VAT at present. If we become VAT-registered, VAT will be added at the applicable rate and we will tell you first.
• Payment is monthly or yearly in advance, as you choose, by card through our payment provider, Stripe. Invoices are available in your billing portal.
• For future price changes other than the launch price promise above, we will give you at least 30 days’ notice by email.

6. Monthly allowances

Your subscription includes up to 500 email drafts and 2,000 chat replies each calendar month, for every mailbox your business uses. If you regularly go over these, we will contact you to agree a fair way forward before making any change.

7. Cancelling

• You can cancel at any time from the billing portal in your account. There is no contract term and no cancellation fee.
• Your subscription runs to the end of the month you have paid for. We do not refund part months.
• Thirty days after it ends, your account content (emails, drafts, chats, knowledge and mailbox connections) is deleted. We keep invoices for 6 years as the law requires, and a basic account record. If you want a copy of your data, ask us before then.
• We may suspend or end your account if you seriously or repeatedly break these terms, or do not pay. Where we reasonably can, we will warn you first and give you time to fix the problem.

8. Acceptable use

You must not use Curatum.ai to:

• break the law or anyone else’s rights, including data protection and marketing rules;
• send spam or bulk unsolicited messages;
• deceive people, or give them advice that needs a qualified professional without that professional checking it;
• try to get around our security, usage limits or safety rules, or overload the service;
• copy, resell or reverse engineer the service.

9. Your content and ours

• Your emails, website content, knowledge base and drafts belong to you. You give us permission to use them only to provide the service to you.
• What Curatum.ai learns from your account stays in your account. It is never used to help other businesses.
• The Curatum.ai software, website and brand belong to us.
• If you send us feedback or ideas, we may use them freely.

10. Availability

We work to keep Curatum.ai running and secure, but we do not promise it will always be available or free of errors. We may need to pause it for maintenance or because of problems with our providers.

11. Liability

• Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot be limited by law.
• We are not liable for loss of profit, revenue, business, goodwill or data, or for any indirect loss.
• We are not liable for emails you choose to send, or for losses caused by information you gave the Chat Bot being wrong.
• Otherwise, our total liability in any 12 months is limited to the fees you paid us in those 12 months.

12. Changes to these terms

We may update these terms. For changes that materially affect you, we will email you at least 30 days before they take effect. If you do not agree, you can cancel before then.

13. General

• These terms, together with our privacy policy, are the whole agreement between us about Curatum.ai.
• If a court finds part of these terms unenforceable, the rest still applies.
• Neither of us is responsible for delays caused by events outside our reasonable control.
• These terms are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.

14. Data processing agreement

This section applies when we process personal data on your behalf in providing Curatum.ai, as required by Article 28 of the UK GDPR. You are the controller and we are the processor.

14.1 What we process

You must have a lawful basis to give us this data and must tell people how it is used, for example in your privacy policy. Do not use Curatum.ai for data you are not allowed to share with a processor. We provide suggested wording for the Chat Bot.

14.2 Instructions

We process personal data only on your documented instructions. These terms, your settings and your use of the service are your instructions. If the law requires us to process it in another way, we will tell you first unless the law forbids it. We will tell you if we think an instruction breaks data protection law.

14.3 Confidentiality

Everyone we authorise to process your personal data is bound by a duty of confidentiality, and only accesses it when needed to provide the service or to help you when you ask. Customer details are hidden in our admin tools by default; revealing one needs a recorded reason and is logged.

14.4 Security

We take appropriate technical and organisational measures to protect personal data, including encryption in transit, encryption of stored mailbox credentials, separation of each client’s data, restricted database access, masked and logged staff access, and automatic deletion on the schedule in our privacy policy. Our security page describes these in more detail.

14.5 Sub-processors

You give us general authorisation to use sub-processors. Our current sub-processors are listed on our sub-processors page. We will tell you by email at least 14 days before we add or replace one, so you can object. If you object on reasonable data protection grounds and we cannot resolve it, you may cancel without penalty. We put data protection terms in place with each sub-processor that are at least as protective as these, and we remain responsible for their work.

14.6 International transfers

Where a sub-processor processes personal data outside the UK, we make sure a transfer safeguard recognised by UK law is in place, as described in our privacy policy.

14.7 Helping you

Taking into account what we can reasonably do, we will help you respond to requests from people exercising their data protection rights, and with security, breach notification, data protection impact assessments and consultations with the ICO. If we receive a request directly from one of your customers, we will pass it to you and not respond ourselves unless you ask us to.

14.8 Personal data breaches

We will tell you without undue delay after becoming aware of a personal data breach affecting your data, and give you the information we have so you can meet your own obligations, including any report to the ICO.

14.9 Deletion or return

When your subscription ends, we delete your personal data within 30 days, unless the law requires us to keep it. If you ask before then, we will give you a copy first. Copies in backups are overwritten within about 35 days.

14.10 Information and audits

We will make available the information you reasonably need to show that we meet these obligations, and allow and contribute to audits, including inspections, by you or an auditor you appoint. Audits need reasonable notice, at most once a year unless required by a regulator or after a breach, and must respect the confidentiality of our other clients.

Contact

Questions about these terms: hello@curatum.ai.